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CORONAVIRUS UPDATE

We are pleased to announce that our stores have reopened.

Our Cheltenham store is open from 10am - 5pm Monday - Saturday with a 3 metre social distancing measure in place.

Our London store is open from 10am - 5pm Monday - Saturday

Desks, chairs and card terminals will all be sanitised with anti-viral wipes between each customer visit and staff & clients will be provided PPE. 

Clients will be asked to lower their mask briefly at the door before it is opened for security reasons.

We will also be utilising contactless hand sanitiser dispensers.

The entire Beards team look forward to welcoming you back to our store.



Bespoke Jewellery Designs

Meet with our team of award-winning designers, who will work closely with you to create one-of-a-kind pieces with any budget in mind Discover more



Sandringham House, 70 The Promenade, Cheltenham

Over 200 Years Of Experience


Founded in 1804, Beards is one of the oldest family-run jewellers in Britain. With a cornerstone location on Cheltenham's Promenade, Beards is synonymous with quality, expertise and service. With an on-site jewellery workshop and watch-repair studio, we offer a full after-sales service, as well as brands from Omega to Gucci. Recently opened in 2017, Beards are now also located in The Royal Arcade, Bond Street, London.



14 The Royal Arcade, Old Bond Street, London

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